Terms of Use

Last Modified: 10-02-2019

We value your patronage and the trust you place in us. For that reason, we are very sensitive to the privacy concerns of those who use our websites, our features and pages on third-party social-networking services, our email interaction, and our mobile applications (collectively, our “Sites”).

This Privacy Policy describes our information collection practices and explains the choices you can make concerning our collection and use of your information.

Some or all of the information we collect may be combined or linked (by us or by third parties providing services to us) for any of the purposes described in this Privacy Policy, including to help us customize how we communicate with you and to improve our products, services, and marketing efforts.


We may collect information about you (and the computer or device you use to access our Site) in a variety of ways:

You Share Directly. You may directly provide information to us. When you participate in our promotional campaigns or otherwise communicate with us, you may directly provide us with information such as:

  • Name
  • Email address
  • Postal address
  • Username or password
  • Phone number
  • Age or birthdate
  • Gender
  • Demographic information
  • Credit card or other payment information
  • Marital status and number of children
  • Contact information of family members or others
  • Other information about you, your family, or others (such as interests or product preferences)
  • Other information you affirmatively allow a third-party service (such as Facebook) to provide to us

You Share via Social Networking Services. You may provide information to us by allowing a third party social networking service (e.g. Twitter, Facebook etc.) to share information with us. If you choose to access or make use of social networking services, we may receive personal information about you that you have made available to those services, including information about your contacts on those services. For example, some social networking services allow you to push content from our Site to your contacts or to pull information about your contacts so you can connect with them on our Site. Some social networking services may facilitate your registration and/or log-in for our Site or enhance or personalize your experience on our Site. Your decision to use a social networking service will always be voluntary. However, you should make sure you are comfortable with the information social networking services may make available to our Site by visiting those services’ privacy policies. How your information is shared with/by those services are governed by their policies and their sharing features can be enabled and disabled in accordance with the user preference functionality they offer.

You Share via Interaction. We may gather other information when you visit our Site or other services, or when you view our email/online promotional materials. When you visit or use our Sites, or when you view our online ads, we may use cookies, web beacons, or other technologies to collect information about your computer or device and your online activity. The following are examples of the types of information we may collect in this way:

  • Device type (such as desktop, tablet, or mobile device)
  • Browser type (such as Firefox, Safari, Chrome etc.)
  • Operating system (such as Windows, Apple OS, Linux etc.)
  • IP address, MAC address, device ID, installed fonts, or similar information
  • Websites or online services you visit before or after our Site
  • Your interaction with our Site (such as the links you click and the pages and items you view)
  • Whether you open or forward our emails or click on elements within these emails

Other Sources. We may obtain information about you from other sources, such as public databases, our affiliates and strategic partners when you have enabled sharing, data aggregators, and other commercially available sources. This information may, but does not necessarily, include:

  • Name
  • Email address
  • Social networking user IDs
  • Postal address
  • Phone number
  • Age
  • Gender
  • Demographic information
  • Marital status and number and age of children
  • Income level
  • Purchasing behavior
  • Interests, hobbies, and product preferences
  • Interactions with media or advertising
  • Publicly observable activities (such as blogs and online postings)
  • Other information that has been collected by strategic partners and affiliates when you have enabled sharing


We use the information we collect (in combination with other information we or third-party service providers may have) to communicate with you regarding our products, services, campaigns and promotions, to provide you with other information, services, products, or other materials you request, to customize your interactive experience (including by providing you with relevant advertising on our Site and elsewhere), and/or to manage and improve our sites, products, and service offerings.

The following are examples of ways we may use information:

  • To register you to receive emails or other information or materials you request
  • To register you for a sweepstakes, contest, campaign, or other promotion
  • To create and manage an account as a user or member of our Site (or as someone who may post content to our Site) to the extent we provide such functionality
  • To provide you with services or offers you have requested
  • To respond if you contact one of our customer service representatives
  • To process your payment for purchases or other services
  • To better understand the audience for our sites and services
  • To analyze how our products, services, and sites are accessed and used
  • To help us develop new products, services, and sites
  • To develop and deliver advertising and other communications more tailored to your interests
  • To help us improve our advertising
  • To provide security and protect against fraud
  • To enforce our Terms of Use, policies, or other legal rights


We will not send you any email marketing communication unless you expressly consent to receive such a communication from us. And if you do sign up to receive these emails, you will always have the opportunity to “unsubscribe” from further email marketing messages from Anime Network Online, LLC. and/or our affiliates and strategic partners.